Red Banyan, a crisis PR firm with offices across the United States, was among 50 companies honored at the “11th Annual GrowFL Florida Companies to Watch.” A memorable awards ceremony was held on Feb. 17th at the Hard Rock Live in Universal CityWalk in Orlando. Red Banyan...
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Russia’s unprovoked invasion of Ukraine has sent the world into a frenzy as images of tanks, fighter jets and bombed out buildings bombard our senses every time we tune in the TV. We are seeing firsthand the images of unfettered brutality as Russian rockets shell...
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As Russian troops lay siege to Ukraine, the country’s President Volodymyr Zelensky continues to amaze with his mastery of crisis communications in real time. Red Banyan CEO Evan Nierman, an expert is crisis PR, explains in an op ed in The Hill why Zelensky’s communications are both effective and...
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Crises are unpredictable and can cause lasting damage if the person or brand that is affected does not respond with purpose. Red Banyan CEO Evan Nierman, an international crisis PR expert, discusses in YEC/Forbes why it is important to plan ahead and carefully map out...
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How to create a crisis communication plan for your business should be taught in school – and early on. In today’s world, every person, organization and workplace is vulnerable to a crisis. In fact, every person and everyone will at one time, or another, face...
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When an educational institution was unfairly demonized on social media for the actions of a former employee, Red Banyan stepped in to set the record straight. Red Banyan is a crisis communications firm that specializes in crisis PR, media relations, strategic communications and litigation PR. The school was...
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Businesses today cannot afford to exclude video from their communications and PR strategy as a growing number of people flock to video-sharing websites. According to the Pew Research Center, 26 percent of Americans, or about a quarter of the population, get their news on YouTube, a Google-owned video-sharing...
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When it comes to public relations, planning is the key to success. Public relations is an individualized specialty aimed at reaching specific goals for each client. Knowing what you want for your brand is important, but it often takes a pro to determine exactly how...
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Red Banyan is delighted to announce it has hired Whitney Bain as an Account Coordinator, based in Denver, CO. She will assist clients in the areas of social media, crisis communications and media outreach. Bain’s experience includes working with multiple non-profits where she crafted strategic communication plans...
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While some public relations strategies will always hold up, PR strategies in 2022 will use more visuals, rely on better storytelling and more crisis PR expertise. In fact, knowing how to turn the tables in a virtual fight can prove to be game changer when...
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