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Our Approach to​

STRATEGIC COMMUNICATIONS

It’s about crafting a clear, consistent, and compelling narrative that positions your brand as a thought leader, builds relationships with key stakeholders, and drives positive perception.​

What is Strategic Communications?

A comprehensive approach that integrates insightful messaging, meticulous planning, and relentless execution across multiple channels and audiences to achieve organizational objectives. 

Are You Ready to Explore the Crossroads of Messaging and Impact?​

Whether you’re looking to enhance your brand reputation, launch a new product, build awareness for an existing one, elevate leadership, or navigate a challenging period, Red Banyan is here to help you achieve your unique communications goals.

“Red Banyan has played an essential role in creating a buzz around our products and helping us define and differentiate our brand. I have worked with a variety of agencies, but the insight, diversified skills, and level of commitment to our success truly set Red Banyan apart.”

Founder and CEO

Our clients rely on us to protect their confidentiality. We refer to title and industry to respect our clients’ desire to remain anonymous.

Why aren’t we using real names?

WHAT WE DELIVER

Communications Strategy & Planning
Completing audits and situation analyses on competitors, influencers, key audience segments, and key stakeholders

Content Creation
Creating targeted, engaging and informative content for a variety of channels, including social media, forums, blogs, emails, annual reports and websites

Media Relations
Building and maintaining positive relationships with key media outlets to secure favorable earned media coverage

Thought Leadership
Elevating your brand’s position through strategic speaking engagements, quotes in target publications, Op-eds and opinion pieces with thought-provoking content directed towards your target audiences​

Social Media Management
Developing and executing effective social media strategies to engage your audience, build brand awareness, and drive conversions

WE’RE IN THIS TOGETHER

Our process is built around objectives and collaboration. Our proprietary 90-day planning process assures we are in alignment and meeting goals. Then we get to work exceeding your expectations.

TEAM MEMBERS WHO MAY WORK
ON YOUR BUSINESS