Near Kolkata, India lies a massive banyan tree that is bigger than the average Wal-Mart. Covering 3.5 square acres and ranking as the world’s widest tree in The Guinness Book of World Records, it is made up of more than 3,500 aeriel roots which make the single tree look like an entire forest in and of itself.

Even more amazing is the fact that tree is still alive, flourishing and continues to expand to this day despite its main trunk being removed in 1925 due to a fungal attack.

The story of this amazing tree illustrates exactly why the Red Banyan Group PR agency was given its unique name. A banyan tree’s interwoven limbs and deep, visible roots provide the perfect metaphor for effective communications, connecting a variety of aspects to form multi-faceted strategic communications campaigns that support our clients’ business goals.

Learn more about Red Banyan Group and the meaning behind our company’s unusual name at:

You can also check out photos of the Great Banyan Tree at: