Allegations of wrongdoing at The Ellen Show have dominated the headlines for weeks. Yet one key voice was noticeably missing from the story – that of Ellen DeGeneres herself. When Ellen finally did apologize, her written words fell flat. She waited too long, and she...
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In an op-ed recently published in The Hill, Red Banyan Founder and CEO Evan Nierman makes the compelling argument that age-old political practices are essentially at the root of modern-day cancel culture. After all, a negative political advertisement focuses on something a candidate said or did,...
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In a recent article in The South Florida Sun Sentinel, Red Banyan CEO Evan Nierman offered a crisis management expert’s perspective on errors by the Florida Department of Health regarding false positivity rates of COVID-19 in children. Sun Sentinel’s David Fleshler interviewed experts in health, government...
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Red Banyan CEO Evan Nierman was recently featured on Forbes.com with an article detailing the steps that organizations and individuals can take to be prepared to act rapidly and strategically if faced with crises related to cancel culture. In the article, Nierman shares his expertise on...
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The Red Banyan team is humbled by the opportunities we’ve had over the past couple of weeks to help our clients share their expertise in the press. Despite severe disruptions in newsrooms and across all businesses globally our team has continued to provide interesting and thought-provoking...
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An organization’s brand is not just a symbol or a tag line, it is a promise. It is a promise that the company will live up to a defined set of qualities that take years to develop in the marketplace. A strong brand will promote...
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The Red Banyan team is humbled by the opportunity to continue fighting for our client Debanee MacPherson-Udall in her tireless efforts to uncover the facts about what happened to her brother Casey MacPherson and his friend Caleb Guillory in Anguilla in 2018. “When you believe...
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Red Banyan is thrilled to welcome Adina Pollak as the latest addition to our Washington D.C. office. Adina joins our team as Account Coordinator to provide clients with general account support, including research, media outreach, and content writing. Check out the following press release for more...
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Social media has become a critical communications hub for businesses, providing an easy way to distribute information and content to customers worldwide. It also provides excellent opportunities for networking, business development and brand promotion. To leverage social media successfully, you need a tailored strategy that...
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In a recent article in PR News, the communications industry’s top publication, Red Banyan’s Evan Nierman offers a CEO’s perspective on the challenges businesses often face in addressing diversity and inclusion in the workplace. PR News interviewed educators, business owners and executives on issues surrounding...
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