Favorable reviews are important to business, which is why companies would do well to keep tabs on their online profile. Red Banyan Founder and CEO Evan Nierman explores this dynamic in an article in Fast Company entitled, “Why reviews and reputation management matter.” The article...
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Evan Nierman,top cancel culture expert and author of “The Cancel Culture Curse,” is calling out the “cancel vultures” in the case of Sarah Comrie, the New York healthcare worker now known as “Citi Bike Karen.” She recently made headlines after being shown on camera arguing over...
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Social media is an excellent way to share information about your brand quickly and effectively because it’s fast, easy and has a seemingly endless reach. But the same traits that make social media such a great tool for communicating can also make it problematic. The...
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Red Banyan is delighted to introduce a new website dedicated to the topic of cancel culture and how to avoid becoming a victim. The website, cancelculture.com, defines this troubling practice and offers tips and resources to safeguard yourself, your business and your family from this...
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If you’ve never told a story while TV cameras roll or spoken with reporters face-to-face, you might find it intimidating to conduct an interview with the press. It’s easy to become tongue-tied, lose your focus or forget the key points you wanted to convey. Lack...
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When it comes to strategic communications, getting your message out to the right people in the right way is the key to success. That’s what Red Banyan cancel culture expert Mark Sachs told about 100 legal marketers during an April 25th panel discussion at the...
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Red Banyan is delighted to announce it has hired Rebeca Berger as Senior Account Manager in Philadelphia. Rebeca will handle Philadelphia crisis communications and PR. In her new position, Rebeca will serve a variety of PR client accounts by providing creative media strategies, conducting media outreach,...
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The value of media training best practices cannot be overstated, especially in today’s fast-paced and constantly evolving media landscape. Being prepared for any potential media interaction is crucial for individuals and organizations alike. One of the most important aspects of media training is learning how...
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Top global PR firm Red Banyan is delighted to announce it has hired James DeMarco in New York City as a senior account manager, increasing the agency’s presence in the Northeast James is a seasoned communications professional, with experience across varying industries including entertainment, lifestyle,...
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People who go against the flow and voice opposing views may very well find themselves the target of cancel culture. It’s an ugly phenomenon aimed at silencing those who voice opposing views through online attacks. Knowing what to do if it happens to you can...
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