Red Banyan CEO Evan Nierman was recently featured on Forbes.com with an article explaining how communicators can leverage social media effectively when dealing with a crisis. Evan boils it down to five essentials: 1. Assign roles. 2. Make a hashtag for your crisis. 3....
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COVID-19 is causing panic on an international scale as more and more people are affected every day. The mandatory shutdown of schools, restaurants, stores, beaches, parks and other public facilities has led to major business disruptions and a plummeting stock market. During this unprecedented time,...
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Red Banyan CEO Evan Nierman was recently quoted by the International Business Times about the flow of information during the current coronavirus epidemic. The article approached the current alarm over the coronavirus from a historical perspective, comparing it to the 1918-19 Spanish flu pandemic that...
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Red Banyan is proud to announce that our client, Sheba Medical Center, Tel HaShomer, has been recognized as one of the top 10 hospitals in the world by Newsweek for the second year in a row. Sheba moved up in the rankings, improving from #10...
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Red Banyan CEO Evan Nierman had an op-ed published by the Times of Israel this week covering critical updates on the deadly coronavirus and what Israel is doing to fight it. Israel’s renowned national hospital, Sheba Medical Center, Tel HaShomer, has pioneered the very first...
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The Anti-Defamation League’s National Religious Freedom Counsel and Southeastern Area Counsel David Barkey spoke with CBS 4 to discuss the increase in hate crimes over the past year in Florida. Barkey shared his expertise on the issue and discussed the gaps that are currently present...
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Red Banyan and its Founder and CEO, Evan Nierman, have been named finalists in the PR Wizards Awards this year. The ceremony was organized by the Public Relations Society of America in partnership with Wizard Creations. The Red Banyan team is thrilled to be nominated...
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The Popeyes’ chicken sandwich debuted this summer and with it came a rash of violent incidents at multiple locations in response to high demand and very poor planning. As a result, Popeyes is now a definitive example of how franchises can quickly succumb to negative...
Read moreRed Banyan Group Founder and Principal Evan Nierman appeared as a featured speaker at the 2016 International Crisis and Risk Communication Conference in Orlando, FL last week. In his session titled “Opportunity to Shine: How PR Crises Actually Help Companies and Organizations,” Evan shared his insight and...
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Leading health and nutritional supplement company IQ Formulations and its CEO Jay Cohen were featured with a great article last Friday in the South Florida Business Journal. The piece by SFBJ reporter Emon Reiser highlights IQ Formulations’ recent recognition as the only South Florida company to win the Blue Ribbon...
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