Online Reputation Management (ORM) is a crucial aspect of running a successful business in today’s digital age. With the rise of review sites, social media, and other online platforms, consumers have more power than ever to shape the perception of a brand. Negative reviews and...
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Crisis management for colleges should be an essential part of every educational institution’s strategic public relations plan. When it comes to safeguarding college students, crisis preparation is a mandatory step that no college can afford to forego. Creating a crisis response plan takes thought and...
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Red Banyan brand expert Dave Quast weighed during a recent discussion on Hollywood “nepotism babies,” telling Fox News Digital that the “built-in” advantage of having parents whose friends include successful producers and directors certainly doesn’t hurt. “Obviously, if someone can audition for producers or directors...
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Will Balenciaga be canceled after rolling out a holiday ad campaign featuring young girls holding plush teddy bears wearing locks, chains and S&M harnesses? Red Banyan Vice President Kelcey Kintner weighs in on the matter in an article in PR News. Kelcey notes that the...
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Red Banyan Senior Vice President Kelcey Kintner, an expert in crisis PR and cancel culture, recently discussed with Fox News Digital why mega stars Johnny Depp and Will Smith are rebounding from negative press after being canceled while others are never able to reclaim their careers. “There...
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When it comes to Elon Musk’s Twitter takeover, Red Banyan CEO Evan Nierman urges patience. In an article in The Hill, Evan says Twitter users should wait to see what kind of changes Musk actually institutes before jumping ship. Just days after the transaction closed,...
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Creating a school crisis response plan is essential to protecting students and teachers in case of an emergency. In an uncertain world, crisis planning has become a necessity to provide peace of mind for parents and other stakeholders whose loved ones work at schools or...
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Getting the good news out about your brand is what PR is all about. But what do you do when bad news in the form of negative press is spread about your brand? Knowing how to handle negative press is essential. Social media guarantees that...
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Having a team of trained crisis PR pros in place who can implement your crisis communications plan in an emergency is essential to surviving a crisis with minimal impact. Organizations that don’t have the essential tools in their toolbox to handle an emergency may find...
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When Red Banyan CEO Evan Nierman appeared on national TV to discuss the fallout from the Will Smith smack seen around the world, the seasoned PR pro had no idea he was setting himself up for a bit of a smackdown himself. As cameras rolled...
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