Crises are unexpected and can occur at any time, which is why having a crisis response plan in place is one of the best ways to plan for the worst. 

Figuring out what to do on the fly in the midst of an emergency is fraught with risk and likely to result in even more problems for you and your organization.

Having a plan detailing what you need to do ahead of time, should a crisis hit, will ensure quick action and lessen the impact of the issue, whatever it may be. 

Putting this plan in place is best done with professional guidance. Tailored solutions gamed out in advance for each stakeholder are the most effective way to manage a situation and protect your reputation.

Red Banyan approaches crisis preparation with a complete and customized approach that identifies stakeholders, spokespeople, and communications channels and details actions for each.