The use of social media has increased tremendously over the last few years and shows zero signs of slowing down. In the past, social media used to be a place where you could give a quick “Happy Birthday” to an old friend, or post a...
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It’s official. Taylor Swift has been dubbed Twitter’s Most Influential Person for 2018 by social media monitoring company Brandwatch. In today’s social economy, people (especially celebrities) and companies are all vying for influence and relevance on social platforms like Twitter or Instagram. They create and share content,...
Read moreWendy’s social media team has scored another hit recently by engaging in a hilarious rap battle with chicken wings restaurant chain Wingstop on Twitter. It started with a viral tweet suggesting that “GameStop, Wingstop” sounds like a line from Migos’s song “Bad and Boujee.” Wingstop...
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Around ten years ago, Twitter first introduced the idea of using the hashtag symbol as a means of grouping and searching for relevant content. Since then, the humble hashtag has become virtually ubiquitous, not only on social media, but in our very culture. Today, hashtags...
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Over the past decade, social media has managed to completely permeate our lives. For many people social media platforms have become the go-to source for both entertainment and getting updated on the latest news and developments in their communities and the world. Consequently, businesses and organizations of...
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