A personal scandal and a wave of new photos put New England Patriots head coach Mike Vrabel under the national spotlight, revealing how quickly a story can spiral when initial denials fail to hold.
Red Banyan Founder and CEO Evan Nierman told local Boston CBS, NBC and ABC that the crisis was made significantly worse by how it was handled from the start. He noted that denials only work when they’re true and provable, and that both Vrabel and Russini’s blanket statements unraveled almost immediately — pointing out that transparency from the outset could have contained the damage.
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