Red Banyan founder and CEO Evan Nierman was quoted by TODAY.com analyzing how Callaway and Good Good apologized for their controversial co-branded driver ad.
Nierman said Callaway CEO Chip Brewer’s statement came across as sincere and that attaching it to the company’s leader by name humanized the brand and the error. He gave Good Good’s statement very low marks on accountability, calling its inclusivity claim unconvincing without any tangible examples.
Read the full article below:
https://www.today.com/news/callaway-golf-ad-controversy-rcna594596