Red Banyan’s challenge was to transform a highly accomplished CEO with little press experience into a confident spokesman equipped to conquer the toughest TV and print interviews.
Red Banyan worked with the CEO during a one-day intensive training focused on key messaging, presence, how to handle tough questions, staying on point and more.
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This one-day session prepared this leader to skillfully deliver his key messages, define the direction of his media interactions and handle aggressive questions, on any topic, skillfully and appropriately.