Integrated PR & Communications
End To End PR Strategy and Execution Designed For Law Firms & Their Clients
WHY INTEGRATED PR COMMUNICATIONS IS SO CRITICAL TODAY
When a prominent individual or entity is wrongfully accused of misconduct or becomes embroiled in a high-profile legal dispute, the resulting reputational damage can have lasting impacts long after the matter has been resolved in their favor.
Yet all too often, attorneys will respond to any and all inquiries with a boilerplate reply of “no comment.” While these lawyers are appropriately concerned with protecting the client’s rights and safeguarding the integrity of their case, this standard reply might be seen as evasive. What’s more, it only serves to let others – often an adversary – set a narrative that becomes cemented in the minds of the public, regardless of the legal outcome.
At Red Banyan, our Legal PR team is renowned for helping organizations and individuals effectively respond to legal controversies in a way that’s both efficient and highly effective. From media relations and reputation management campaigns to digital advocacy and social media outreach, we provide solutions that allow clients to weather the fiercest of legal storms with their good name and credibility intact.
OUR LEGAL PR EXPERTISE
We Help Attorneys Control The Narrative On Behalf of Their Clients
Although the facts of a case might favor your client, there’s no guarantee that those facts will be heard over the din of media sensationalism that typically surrounds any high-profile legal matter. Unfortunately, few attorneys have the time or the expertise to shape the narrative themselves or manage the media in a way that benefits either their client or their case. Consequently, they and their clients struggle to strike a balance between a sound legal strategy and an effective strategy for media relations and communications.
We help lawyers and their clients find that balance with legal communications strategies that allow them to control the messaging from day one. Rather than merely reacting and attempting to alter a narrative already set by others, we steer the conversation and keep it focused on what’s really important, ensuring a portrayal that accurately reflects the client’s values and fully aligns with the legal strategy being pursued by their attorneys.
Featured Resources
Red Banyan's Mark Sachs Discusses Litigation PR and Strategic Communications
Attorneys must constantly decide whether to engage the media or avoid the media when it comes to client publicity. Red Banyan Director of Client Engagement Mark Sachs…
Why Integrated PR and Strategic Communications Matter to Law Firms
Integrated PR & Strategic Communications for law firms is a specialized kind of public relations that helps attorneys navigate crises and shows them how to use…
Why Law Firms Need
Crisis Communications Expertise
With today’s growing popularity of social media and an “always on” news cycle, law firms cannot ignore the need for crisis planning and communications…
NEED HELP WITH INTEGRATED PR COMMUNICATION?
