If you are a corporation or business looking for a way to promote your product or services, public relations is an effective way to draw attention to your organization or brand. Public relations use the art of persuasion to showcase ideas and highlight accomplishments. PR...
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Hostile environment harassment comes in all shapes and sizes, but when it occurs in the workplace it is especially problematic because your livelihood can be negatively impacted. Knowing how to handle workplace harassment and where to turn can be confusing and upsetting. Federal laws in...
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Good communication is an essential part of any successful business but now it’s more important than ever as many workplaces change from in-person to remote and hybrid models. Red Banyan CEO Evan Nierman explains in an article in Senior Executive magazine how poor communications can...
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Healthcare public relations is a type of PR that focuses on the healthcare field and is often required to grow this specialized kind of business. Healthcare PR can be valuable to hospitals, outpatient surgery centers, walk-in clinics, medical practices and individual doctor’s practices. The aim...
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When a reporter calls to talk, saying “no comment” can be the easy way out. But from a strategic communications standpoint, failing to comment is not always the best way to go. Red Banyan CEO Evan Nierman discusses the misconstrued power of “no comment” in...
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Digital marketing is an effective way to market your product, brand, or services that enables you to connect with potential customers using the internet or other forms of digital communication. Red Banyan’s digital marketing experts utilize email, phone calls, video conferencing, and web chats to...
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Global communications agency Red Banyan has opened a new office in San Diego, expanding its California footprint. The strategic communications agency already has an office in Los Angeles. Red Banyan’s team of seasoned crisis PR experts specialize in rapid response. This top-ranked California crisis PR...
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Red Banyan is happy to announce that Account Coordinator Caroline Nesbit has been named a “Top Performer” twice in recent months by the media connection platform “Qwoted.” Nesbit was chosen for the honor based on her responsiveness to media inquiries and her ability to share compelling...
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Attorneys must constantly decide whether to engage the media or avoid the media when it comes to client publicity. Red Banyan Director of Client Engagement Mark Sachs discusses this tricky issue in a recent Law.com article entitled “How Litigation PR Can Bolster Legal Strategies.” In...
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Hiring a public relations firm is a big decision, so it is important to be sure you are getting what you pay for. Whether you need assistance with traditional public relations or something specific like the crisis communications services Red Banyan provides, it is important...
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