Faced with pressure from an online mob to issue an apology, what should you do? The truth be told, it is not a guaranteed fix and there are a lot of reasons why. Here are some key questions to consider when you are assessing the pros...
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By Evan Nierman The case of Hollywood actor Kevin Spacey highlights the real dangers of cancel culture and illustrates what can go wrong when salacious sexual accusations are leveled and media coverage amplifies them without having all the facts. Spacey’s experience exemplifies how a rush to judgment can...
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Boycotting or banning a person, brand or organization to silence their views is the driving force behind cancel culture. “Canceling” works because it is fueled by the power of the internet and vicious online attacks can gin up endless support online. The attacks can be...
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Reporters are besieged with story pitches and have limited time to review them, so if you want yours to get a second look, make it memorable, relevant, and targeted. Think strategically when you write a pitch and make sure the news value is relevant, timely...
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Red Banyan is delighted to announce it has hired Jacob Shapiro as Director of Business Development. “Jake” will be responsible for crafting strategic communication solutions, fostering strong client relationships, and ensuring the delivery of exceptional services in his new role. Prior to joining Red Banyan,...
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Social media is a powerful tool that can be used to connect with people, share information and promote your brand. However, in order to be effective, it is important to keep your social media profiles engaging and relevant. Keeping your social media engaging requires a...
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By Evan Nierman Target is truly living up to its name. Recently, the retail giant has placed an enormous red target on itself by wading headlong into one of the most divisive culture war issues in America today. The controversy erupted when the retailer began carrying a line...
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By Evan Nierman Sarah Comrie was trying to pull a rented bike out of a rack in New York when several Black teenagers crowded around her and began arguing that the rental was theirs. Within hours, the White hospital worker’s life devolved into chaos after someone shared a...
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International crisis PR firm Red Banyan is delighted to announce it has opened an office in Philadelphia to better provide crisis PR and strategic communications services to its client base in Pennsylvania and the Northeast. Red Banyan is at the forefront of crisis management, with...
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Cancel culture – a targeted effort to boycott or silence an opposing viewpoint – is not something that affects only the rich and famous. Anyone can become the focus of an angry internet mob and suddenly find that their reputation and livelihood are at stake. Knowing...
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