Red Banyan CEO Evan Nierman was recently featured on Forbes.com with an article detailing the steps that organizations and individuals can take to be prepared to act rapidly and strategically if faced with crises related to cancel culture. In the article, Nierman shares his expertise on...
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An organization’s brand is not just a symbol or a tag line, it is a promise. It is a promise that the company will live up to a defined set of qualities that take years to develop in the marketplace. A strong brand will promote...
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In a recent article in PR News, the communications industry’s top publication, Red Banyan’s Evan Nierman offers a CEO’s perspective on the challenges businesses often face in addressing diversity and inclusion in the workplace. PR News interviewed educators, business owners and executives on issues surrounding...
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Red Banyan CEO Evan Nierman was recently a featured guest on the I AM CEO podcast. Evan shared his expertise and offered actionable tips on how to utilize strategic communications in the workplace. He shared his experience with host Gresham Harkless Jr. on his journey towards founding...
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Red Banyan CEO Evan Nierman was recently interviewed for the President Experience Podcast to discuss the importance of crisis management as a workplace initiative. He shared his knowledge with host Kiné Corder on how businesses can respond to crises ranging from an international pandemic to...
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In his latest op-ed in The Hill, Red Banyan CEO Evan Nierman offers a crisis communicator’s perspective on Acting Navy Secretary Thomas B. Modly’s recent remarks that prompted swift calls for his resignation. Modly addressed the crew of the USS Theodore Roosevelt whose captain, Brett...
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Red Banyan CEO Evan Nierman was recently featured on Forbes.com with an article explaining how communicators can leverage social media effectively when dealing with a crisis. Evan boils it down to five essentials: 1. Assign roles. 2. Make a hashtag for your crisis. 3....
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COVID-19 is causing panic on an international scale as more and more people are affected every day. The mandatory shutdown of schools, restaurants, stores, beaches, parks and other public facilities has led to major business disruptions and a plummeting stock market. During this unprecedented time,...
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Red Banyan is happy to announce the promotion of Robbin Lubbehusen to Chief Operating Officer! Robbin has been an integral member of the Red Banyan team since joining as the Vice President of Operations in 2015. Her promotion to Chief Operating Officer is a reflection of the...
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The recent College Admissions Scandal has made headlines around the country after powerful business executives and well-known celebrities were charged with fraud for their *alleged* attempts to cheat their kids’ way into respected schools. Speaking with CNN on the matter, Red Banyan’s Evan Nierman *gave...
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