A Lesson in Clever Social Media Marketing from Blake Lively

Social media worked itself into a frenzy this week when “Gossip Girl” star Blake Lively made some drastic changes to her Instagram account. The famous actress and popular social media influencer deleted all of her images and unfollowed everyone on her account, including even her...

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Oscars Social Media: Far From Award-Worthy

It has been said that “imitation is the most sincere form of flattery.” If that is true then Oreo’s self-confidence should be through the roof. During Sunday night’s Oscars, dozens of other companies attempted to imitate the rapid response of the beloved cookie’s social media...

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