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tag archive: Red Banyan crisis management

5 Rules of an Effective Mea Culpa: Why PewDiePie’s Apology Didn’t Work

Swedish YouTube star Felix Kjellberg better known worldwide as PewDiePie is in hot water after using the N-word during a video game livestream on Sunday. Known for his high-energy gaming videos, that are often laced with profane commentary and controversial jokes, PewDiePie is currently the...

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Clarks Criticized for Selling Children’s Shoes with Sexist Names

It’s back-to-school season, and many brands are rushing to roll out new products and offerings to take advantage of the increased demand for school supplies and apparel for the upcoming school year. Following suit, British shoe brand Clarks recently introduced a new line of school...

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United Airlines CEO Issues Apology, Exacerbates PR Crisis

United Airlines has been battling a firestorm of public criticism following an incident on Sunday when one of its passengers was forcibly removed from an overbooked flight. Several videos surfaced on social media showing a man being dragged out of his seat and through the aisle by...

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Oakland Warehouse Owner Faces Backlash Over Insensitive Response to Tragedy

The owner of a converted warehouse in Oakland, California, where a massive fire erupted on Friday, killing at least 36 people is now facing public outrage after his response to the tragedy on social media. On Saturday morning, the day after the fire, warehouse operator...

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New Balance in Crisis Mode after Pro-Trump Commentary

Athletic gear company New Balance came under fire after its VP of Public Affairs Matt LeBretton made a comment that appeared to support President-elect Donald Trump. Following the election last Wednesday, Wall Street Journal reporter Sara Germano tweeted LeBretton’s quote, saying: “The Obama admin turned a deaf...

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Panama Papers: A Lesson in Crisis Management

One of the biggest data breach stories in history, the Panama Papers has taken the global news media by storm. More than 11 million confidential documents were leaked revealing how wealthy individuals, including certain public officials use offshore accounts to evade taxes. The released records...

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