Red Banyan is expanding.

We are currently looking for highly-qualified, highly-intelligent, and highly proactive professionals for the following opportunities:

Social Media & Communications Coordinator

Reports to Sales Director

Job Purpose
Deliver data-driven results showing dramatic increases in Red Banyan’s follower count and audiences across multiple social media platforms. Produce daily written and visual content and increase engagement in terms of views, likes, shares, visibility, etc.

Duties & Responsibilities
The Social Media Coordinator possesses the skills to create compelling content and spark enhanced engagement online while creating PR opportunities for the company overall. He/She must also demonstrate the capacity to consistently think and act strategically and proactively.

  • Manage multiple social media accounts for the company and its CEO, including Facebook, Twitter, LinkedIn, YouTube and Instagram
  • Produce/edit short video clips that can be utilized across multiple channels
  • Write daily content related to crisis PR and other communications best practices, including analyzing and commenting upon trending stories in the news
  • Design visually compelling graphics to share across social media
  • Develop concrete metrics for measuring progress
  • Tracking and analyzing posts to quantify increases in exposure, followers and engagement
  • Continually generate creative ideas for video and written posts
  • Evaluate ongoing campaigns to measure success while adjusting as necessary to achieve results
  • Help increase the company’s public profile, brand, presence and reputation by executing Red Banyan’s PR Scope of Work, which involves media relations and securing speaking opportunities
  • Draft valuable and engaging content for the company website and blog

Qualifications
Education or Equivalent

  • Bachelor’s Degree in marketing, communications, English, journalism or related field

Knowledge/Skills Requirements

  • Embodies each of Red Banyan’s core values
  • Extremely organized with solid project management skills
  • Solid understanding of social media marketing
  • Excellent written, verbal and interpersonal communication skills
  • Ability to move quickly, troubleshoot and problem solve
  • Proficiency in Microsoft Office (Word, Excel and PowerPoint) and strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)
  • Basic graphic design skills
  • Experience using social scheduling tools such as Hootsuite, Buffer, or Sprinklr.
  • Self-motivated with an unwavering attention to detail and the ability to thrive in a fast-paced environment

Please forward your resume to careers@redbanyan.com.

Senior Public Relations and Crisis Communications Manager

Results, Integrity, Commitment/Can-Do Attitude, Accountability and Speed. Those are our five core values at Red Banyan. We are a dynamic and growing public relations firm that delivers results for our clients and helps them achieve their business goals.

Red Banyan is looking for a passionate, energetic and positive team player with the same skill, creativity and enthusiasm that we bring to every single one of our engagements.

If you are simply looking for a job, then please do not apply. For us, it’s not really “work” to wake up every day excited about what lies ahead. We truly love what we do and it shows.

If this sounds like you, then we should talk. Forward your resume to careers@redbanyan.com.

More About Red Banyan and the Position

Red Banyan is a public relations and strategic communications firm combining substantive understanding of complex issues with the experience and skills to execute campaigns that deliver results. Red Banyan provides an integrated approach to communicating rooted in strategy. We service a fascinating array of clients in Florida, around the country and internationally. We are looking for a talented communicator with superb writing skills and crisis management experience to join our team in Fort Lauderdale. The position features tremendous opportunities for advancement, as well as flexible work arrangements.

Qualifications:

  • Bachelor’s Degree
  • Minimum of 5+ years of public relations/ strategic communications experience.(Agency background required.)
  • Exceptional writing skills
  • Innovative thinking with a track record of translating strategic planning into action plans and output that delivers tangible results
  • Ability to make decisions in a changing environment and anticipate future needs
  • Self-reliant, experienced problem solver, results-oriented
  • Strong roster of established media contacts
  • Project management experience and skills
  • Ability to supervise the work of others and foster an exceptional rapport with colleagues to support a harmonious work environment
  • Excellent oral and written communication skills
  • Ability to move quickly, troubleshoot and problem solve
  • Solid understanding of social media
  • Trusted to discreetly and competently handle confidential and sensitive client information
  • Mid-level working knowledge of Microsoft suite of products
  • Familiarity and comfort with industry-specific tools (i.e. Cision, Vocus, PRNewswire, etc.)

Red Banyan is always on the lookout for talented PR professionals to join our growing team. If you would like to be considered for future opportunities, please forward your resume to careers@redbanyan.com.

How we do it

Red Banyan maintains long-term relationships with a diverse roster of clients, acting as an extension of their teams.

We are often retained for sensitive issues that require superior levels of intelligence, creativity, tact and discretion.

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