What do you do when your business or brand is the target of an online social media attack? Crisis PR expert Evan Nierman discusses options in a recent Fast Company article entitled, “How to ensure social media helps, not hurts, during a crisis.” Evan is the...
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What do you do when your boutique business begins to boom but you haven’t yet ramped up your staffing to handle the new business? Your phone is ringing off the hook and your staff is under more pressure than ever to perform. Red Banyan Founder...
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Experiencing a PR crisis isn’t necessarily a reflection of your brand or your ability to build a great team—but your ability to prepare and respond to one is. In times of crisis, leaders find themselves needing to act quickly and decisively. And when stress is...
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Red Banyan is pleased to announce that Sallie James has joined our team of PR and crisis communications experts.As our Senior Content Strategist, Sallie will oversee a wide range of content creation. Read our press release below for more information. FORT LAUDERDALE, FLA. (PRWEB) JANUARY 26, 2021 Red...
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Red Banyan is thrilled to announce that Matt Franzblau has joined our stellar team in the Ft. Lauderdale office. As Senior Account Executive, Matt will primarily oversee promotion of Israel’s Sheba Medical Center, one of the world’s top 10 hospitals. Read our press release below for...
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Photo caption: Prof. Yitshak Kreiss, Director General of Israel’s Sheba Medical Center, Tel HaShomer (a Red Banyan client) meets with Bahraini Foreign Minister Sheikh Khalid bin Ahmed bin Mohammed Al Khalifa at the ‘Peace to Prosperity’ summit. (Photo credit: Sheba Medical Center) In a South Florida...
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In a recent article in The South Florida Sun Sentinel, Red Banyan CEO Evan Nierman offered a crisis management expert’s perspective on errors by the Florida Department of Health regarding false positivity rates of COVID-19 in children. Sun Sentinel’s David Fleshler interviewed experts in health, government...
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The Red Banyan team is humbled by the opportunities we’ve had over the past couple of weeks to help our clients share their expertise in the press. Despite severe disruptions in newsrooms and across all businesses globally our team has continued to provide interesting and thought-provoking...
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Social media has become a critical communications hub for businesses, providing an easy way to distribute information and content to customers worldwide. It also provides excellent opportunities for networking, business development and brand promotion. To leverage social media successfully, you need a tailored strategy that...
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In a recent article in PR News, the communications industry’s top publication, Red Banyan’s Evan Nierman offers a CEO’s perspective on the challenges businesses often face in addressing diversity and inclusion in the workplace. PR News interviewed educators, business owners and executives on issues surrounding...
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