The recent controversy around the name and mascot of Washington, D.C.’s NFL team was spotlighted on The Today Show this morning. The week’s latest developments were the chosen topic of interest in the debut of Carson Daly’s interactive new trend-tracking studio “The Orange Room.”


Daly noted in the segment that the show had seen the issue of Washington’s racist team name “light up” across the country. The host displayed a timeline showing a spike in online searches related to the controversy, and discussed the fact that many leading journalists are now refusing to use the term “redskins,” as we noted last week on the RBG blog.

The Orange Room will reportedly continue to track the issue and the interest it is generating across the country, along with user feedback.

Today’s segment on one of the country’s leading morning shows is a true testament to the enormous impact that the Change the Mascot campaign is having nationwide.